Making the Most of LinkedIn for HR Professionals

Event Information
Product Format
Prerecorded Event
Mary Gormandy White, M.A., SHRM-SCP, SPHR
60 minutes
Product Description

Guidelines for HR Professionals to Establish and Manage an Effective LinkedIn Profile

With hundreds of millions of users throughout the world, it’s no surprise that LinkedIn is considered the premier online destination for business and professional networking. The site is widely known in the human resources community as a powerful resource for recruitment, but that is just the beginning of how LinkedIn can benefit HR professionals. Offering so much more, LinkedIn is a powerful resource with numerous significant applications for the practice of HR management.

Attend this informative session by expert speaker Mary Gormandy White and learn practical strategies – especially for HR professionals – to make the most of LinkedIn. From tips to developing an appropriate individual profile for an HR professional to ideas for recruiting (many of which are free!), building your company’s brand as an employer of choice, improving employee recognition and engagement, developing a powerful professional network – and more! This session will provide you with practical ideals you can immediately apply to leverage the power of LinkedIn to boost your HR success.

Session Highlights

Key topics covered include:

  • Guidelines for HR professionals to establish and manage an effective LinkedIn profile
  • Leveraging LinkedIn to build your professional brand as a well-connected expert in your field
  • Keys to boosting your organization’s employer brand/positioning your firm as an employer of choice via LinkedIn
  • Simple (and free!) options for expanding your company’s LinkedIn footprint/presence 
  • Strategies for leveraging LinkedIn to build employee connections, recognition and engagement
  • Utilizing LinkedIn Groups to facilitate employee and key stakeholder communication
  • Recruitment overview: Highlights of free and fee-based LinkedIn recruitment strategies
  • Finding the right balance – engaging with LinkedIn enough without spending too much time

Who Should Attend

  • HR professionals (all levels)
  • Talent management professionals
  • Talent acquisition and recruiting professionals
  • Organizational excellence professionals
  • Organizational development professionals
  • Business owners
  • Managers with HR responsibilities
We Also Recommend
Order Form

(Select the format below)

Choose Quantity:

(*) Single User Price

You can also order through:




About Our Speaker

Mary Gormandy White

Mary Gormandy White, M.A., SHRM-SCP, SPHR is managing director of MTI Business Solutions (, a leading corporate training/talent development firm based in the Southeast and working with clients throughout the U.S. She specializes in training, assessment and consulting services focused on building better workplaces through developing skills related to HR, management, leadership, workplace relationships, communication, team building, productive conflict management, employee selection and more.

Mary holds graduate...   More Info
More Events By The Speaker

Why ProfEdOnDemand?
  • Save money on travel.
  • Meet your specific training needs.
  • Keep learning after the event.
  • Save time training your whole staff.
Join Our Mailing List